Denny's leans into Mexican virtual brand
Denny’s Corporation will expand its Mexican-inspired virtual brand this year as part of a bid to capitalize on off-premise dining more.
CEO Kelli Valade said Monday the parent company of Denny’s and Keke’s Breakfast Cafe will add Banda Burrito to more than 200 locations in California "over the next couple of months."
Almost 100 locations offered the virtual brand during the first quarter, according to a recently-published slideshow from Denny’s.